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Print on Demand

 

Large publishers contacted by PW primarily see POD in terms of Chris Anderson's theory of the long tail—online searching and digital printing combine to make even the most obscure titles profitably available to anyone who wants them.

Publishers Weekly, 1/14/2008

 

Book Publishers are consistently looking for elasticity in their economic models – and Print on Demand is one area that ranks high in interest.  Considered a cornerstone in the efforts to monetize the backlist, print on demand removes the overhead of forecasting demand and carrying inventory in favor of the “just in time” flavor of serving booksellers and readers. 

Reach New Markets and New Readers without Traditional Operational Overhead

At the core of traditional Book Publishing is the massive and global printing, warehousing and distribution of print books.  In the virtual world, those processes are replicated in some ways and replaced in others. 

The Internet Digital Warehouse for Book Publishers from LibreDigital (LDW) stages your digital book replicas in an internet-optimized yet secure repository.  Publishers tactically decide how to prioritize their digital migration in terms of titles.  Once titles have passed through the Ingest process to reside in the LDW, then they can be rendered and vended in a variety of formats. 

Print on Demand is simply another format and access issue for the LDW.  Our clients establish their proprietary print-on-demand relationship with a POD Printer and use the LDW DataPipe to ship digital goods, on demand to be printed and shipped to the customer.